ConferenceBusiness and EconomicsMarketing
International Conference on Brand Management and Strategic Positioning
ICBMSP
Wed, Jun 24, 2026
Milan, Italy
The aim of the Conference is to provide a platform to the researchers and practitioners from both academia as well as industry to meet the share cuttingedge development in the field.
ConferenceBusiness and EconomicsMarketing
International Conference on Brand Management and Strategic Positioning
ICBMSP
Wed, Jun 24, 2026
Milan, Italy
The aim of the Conference is to provide a platform to the researchers and practitioners from both academia as well as industry to meet the share cuttingedge development in the field.
Call for Papers
Brand Management
Strategic Positioning
Corporate Branding
Brand Equity
Brand Identity
Brand Architecture
Brand Loyalty
Brand Communication
Market Differentiation
Competitive Positioning
Brand Strategy
Consumer Perception
Brand Metrics
Marketing Analytics
Brand Reputation
Brand Extension
Product Branding
Global Branding
Brand Awareness
Brand Innovation
Important Dates
Start Date
Wednesday, June 24, 2026
Registration Deadline
Tuesday, June 9, 2026
Submission Deadline
Thursday, June 4, 2026
Venue
Milan, Milano, Italy
Milan, Milano, Italy